My passion for UX design and marketing stems from my ability to understand and empathize with users, creating positive experiences tailored to their wants and needs.
As a creative individual, I was initially drawn to UX design by its blend of creativity and design. I chose to pursue a career in both UX design and marketing when I realized how interconnected these fields are. UX design combines logic and creativity, and achieving user-centric designs requires a balance between the two for an optimal user experience. This realization fueled my passion for both fields and led me to this career path.
My background in marketing has allowed me to acquire numerous transferable skills that have been incredibly rewarding. Working in marketing, I have developed the ability to effectively analyze consumer behavior, communicate and work within a team, identify market trends, and hone into my creative abilities.
Education
Google UX Design Professional Certificate | 3/2024
Saint Joseph's University - Philadelphia, PA | BBA Business Bachelor of Science Marketing and International Business Dual Major, 09/2019 - 05/2023
Scranton Preparatory School - Scranton, PA | Academic Core, Graduated 2019
Project Skills
Visual Design · UX/ UI Design · User Flows · Wireframes · Mockups · Prototypes · Storyboarding · Information Architecture · User Stories · Usability Testing · Personas · Customer Journey Mapping · UX Research · Communication · Time Management · Detail Oriented · Creativity · Accessible Design · A/B Testing
Software Skills
Figma
Adobe XD
Adobe Photoshop
Adobe Illustrator
Canva
WordPress
Experience
Social Media & Digital Marketing Specialist | Rizen Metrics | 09/2023 - present | Dunmore, PA
Google UX Design Professional Course | Coursera | 01/2024- 03/2024 | Online
Marketing Coordinator | The Warhorse Group | 06/2023 – 09/23 | Dunmore, PA
Marketing Internship | Goddess Rising Intimates | 08/2022 - 12/2022 | Philadelphia, PA